Posts Tagged ‘alumni’
Knowing me, knowing you – new research to help business school communicators better understand the challenges and strategies of reaching external stakeholders
EFMD is calling upon external relations, marketing and communications teams to take part in new research into how different business schools are communicating and how they compare to their peers. Working with higher education consultancy CarringtonCrisp and business education communications specialists Roe Communications, the research will address: The biggest barriers and challenges to their work,…
Read MoreHow can business schools stay relevant in the digital age?
The recent bustling EFMD Marcom, External & Alumni Relations conference at Desautels Management School at McGill University in Montréal brought 90 participants together. One of them, Andrei Rydzkowski from the Alliance Manchester Business School, shares his insights from the event: Recently, I had the pleasure of attending the EFMD marketing conference in Montreal in which…
Read More2019 EFMD Marcom, External and Alumni Relations Conference
“Being digital” is now a part of everyone’s lives. You can neither avoid nor escape it, so why not embrace it? During our conference, you will: learn more about #branding and #social media get insights on how to combine global outreach with local relevance hear from experts on how to advance your #alumni relations and…
Read MoreAlumni Networks Are Driven by Social Media and Digital Engagement
Business schools need a greater focus on social media for their alumni relations as the frequent users of platforms such as LinkedIn and Facebook are the most engaged alumni, according to the 5th edition of Alumni Matters by CarringtonCrisp, supported by EFMD. The study, amongst over 2,500 alumni from 86 countries and 21 schools, reveals…
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