Posts Tagged ‘business education’
7 interesting and unusual business school programmes
You know about MBAs and MiMs, but have you heard of these fascinating courses? Associate Director Stephanie Mullins and colleague Kyle Grizzell at specialist business education PR consultancy BlueSky Education explore seven unusual programmes run by business schools. When it comes to business education, you often hear people debating about the sort of candidates that embark on an MBA…
Read MoreFrom narrative to action: Are business schools walking the talk of responsible management education?
ESCP Business School‘s Francesca Pucciarelli and Andreas Kaplan tell Stephanie Mullins from BlueSky Education about the opportunity that business schools have to develop students’ capabilities to be future generators of sustainable value for business and society. Here are their thoughts: Today’s business world, even more than the pre-pandemic one, needs leaders capable of making a strong social…
Read MoreAre you making it hard for journalists to say “yes”?
Securing positive press coverage for your business school is a smart way to build your reputation. It can help you increase awareness, support SEO, reach new audiences, and build trust through third-party endorsement. But when you are under pressure to get coverage, it can be tempting to rush into ‘volume’ tactics. These include pushing out…
Read More9 interesting facts you might not know about 9 business schools
The business education sector is full of intrigue – with surprises about a campus, a building, history or even a name, still arising out of the blue. Associate Director Stephanie Mullins at specialist business education PR consultancy BlueSky Education uncovers some insights into nine institutions. Good stories help to craft a business school’s reputation. Given our long and successful…
Read MoreMulti- and Interdisciplinarity Empowered and Entailed by Business Schools’ Digitalisation
With the global health crisis precipitated by COVID-19, we have once again experienced that society’s biggest challenges today demand multidisciplinary (to independently apply expertise in different non-business and business disciplines) and interdisciplinary (to integrate and synthesize knowledge and skills from various fields) approaches to problem-solving. To master COVID-19, public policymakers, lawyers, specialists from the health…
Read MoreGrenoble Ecole de Management ready to share its GEMHyflex classroom solution with all
As a ‘Societe à Mission’ and a Business Lab for Society, Grenoble Ecole de Management (GEM), has decided to share its GEMHyflex solution with all of its peers that wish to leverage it. This comprehensive solution, developed by GEM in 2020, enables teachers to simultaneously deliver classes to students in person and remote, providing all of…
Read MoreWhy 2021 is a good time for an MBA
Vaccines are being rolled out but the economy still needs time to recover, so is this prime time to head to business school? Associate Director Stephanie Mullins and colleague Kyle Grizzell at specialist business education PR consultancy BlueSky Education speak to experts and discuss further. Now much of the business education sector has come to…
Read MoreBIMTECH: the pluridimensional concept of impact
Demonstrating Impact BIMTECH’s journey of impact began when it decided to earn the label of Business School Impact System (BSIS) offered by European Foundation of Management Development (EFMD), Brussels. Going through the process, we realised that accountability should move from measuring output to measuring outcomes and impact. After receiving the BSIS label in 2019, the…
Read MoreWhy some managers treat employees fairly while others don’t
Professor Marius van Dijke of Rotterdam School of Management (RSM), Erasmus University, tells Stephanie Mullins, Associate Director of BlueSky Education, about leaders who value fairness and why it’s so beneficial. Here are his thoughts: In a perfect world, this article wouldn’t exist. All managers would act fairly to all employees, and that would be that. But…
Read MoreEducational Impact of Sasin School of Management – The creation of a sustainable mindset
Our aim in the following BSIS Impact Series is to showcase the distinctiveness and diversity of business schools who went through the BSIS process, and who will share with you the initiatives they developed, each linked to one of the BSIS impact dimensions. Educational Impact As COVID-19 began its global spread in February and March 2020,…
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