7 interesting and unusual business school programmes

unusual programmes in business education

You know about MBAs and MiMs, but have you heard of these fascinating courses? Associate Director Stephanie Mullins and colleague Kyle Grizzell at specialist business education PR consultancy BlueSky Education explore seven unusual programmes run by business schools. When it comes to business education, you often hear people debating about the sort of candidates that embark on an MBA…

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From narrative to action: Are business schools walking the talk of responsible management education?

business schools sustainability

ESCP Business School‘s Francesca Pucciarelli and Andreas Kaplan tell Stephanie Mullins from BlueSky Education about the opportunity that business schools have to develop students’ capabilities to be future generators of sustainable value for business and society. Here are their thoughts: Today’s business world, even more than the pre-pandemic one, needs leaders capable of making a strong social…

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Are you making it hard for journalists to say “yes”?

Securing positive press coverage for your business school is a smart way to build your reputation. It can help you increase awareness, support SEO, reach new audiences, and build trust through third-party endorsement. But when you are under pressure to get coverage, it can be tempting to rush into ‘volume’ tactics. These include pushing out…

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9 interesting facts you might not know about 9 business schools

9 facts about business schools

The business education sector is full of intrigue – with surprises about a campus, a building, history or even a name, still arising out of the blue. Associate Director Stephanie Mullins at specialist business education PR consultancy BlueSky Education uncovers some insights into nine institutions. Good stories help to craft a business school’s reputation. Given our long and successful…

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Multi- and Interdisciplinarity Empowered and Entailed by Business Schools’ Digitalisation

With the global health crisis precipitated by COVID-19, we have once again experienced that society’s biggest challenges today demand multidisciplinary (to independently apply expertise in different non-business and business disciplines) and interdisciplinary (to integrate and synthesize knowledge and skills from various fields) approaches to problem-solving. To master COVID-19, public policymakers, lawyers, specialists from the health…

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Why 2021 is a good time for an MBA

Vaccines are being rolled out but the economy still needs time to recover, so is this prime time to head to business school? Associate Director Stephanie Mullins and colleague Kyle Grizzell at specialist business education PR consultancy BlueSky Education speak to experts and discuss further. Now much of the business education sector has come to…

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BIMTECH: the pluridimensional concept of impact

BIMTECH BSIS Impact Series

Demonstrating Impact BIMTECH’s journey of impact began when it decided to earn the label of Business School Impact System (BSIS) offered by European Foundation of Management Development (EFMD), Brussels. Going through the process, we realised that accountability should move from measuring output to measuring outcomes and impact. After receiving the BSIS label in 2019, the…

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Why some managers treat employees fairly while others don’t

Professor Marius van Dijke of Rotterdam School of Management (RSM), Erasmus University, tells Stephanie Mullins, Associate Director of BlueSky Education, about leaders who value fairness and why it’s so beneficial. Here are his thoughts:  In a perfect world, this article wouldn’t exist. All managers would act fairly to all employees, and that would be that. But…

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