With the unanimous support of all QTEM member institutions, Corvinus University of Budapest has officially become a part of the international higher education alliance. The QTEM network brings together top universities, high-achieving students, and major international companies from around the world. QTEM stands for Quantitative Techniques for Economics and Management. The only Hungarian university in…

In today’s digital age, businesses rely more on data to understand customer behaviour, and as a result, neuromarketing has evolved as a cutting-edge technique that combines neuroscience with marketing. Neuromarketing investigates how customers’ brains respond to diverse marketing stimuli, providing knowledge about emotions, preferences, and subconscious reactions that standard research methods sometimes ignore. This interdisciplinary…

Since 2020, ISIL has been part of a network of institutions committed to excellence in online education, thanks to the EOCCS certification awarded by EFMD. This certification, which was renewed in 2023, has been a catalyst for a significant transformation in our virtual teaching methodologies. It has not only challenged us to meet high-quality standards…

ESCP Business School has announced a new initiative with OpenAI, a global leader in artificial intelligence development and deployment, to radically transform business education. ESCP Business School is rolling out ChatGPT Edu—an accessible option for universities to deploy AI to students, faculty, researchers, and campus operations. By doing so, ESCP will bring innovative AI-powered tools…

The rise of artificial intelligence is rapidly transforming many aspects of the professional world, and the job application process is no exception. As AI job agents are just around the corner and will become more advanced, they will soon be capable of autonomously applying to jobs at a massive scale. “Take my CV and apply…

As I reflect on the recent EFMD Global Americas Annual Conference in Boston, I’m struck by how far we’ve come in transforming business education – and how far we still have to go. The theme “Impact Unpacked” couldn’t be more relevant, as business schools grapple with defining and demonstrating their value in a rapidly evolving…