Adam’s grand adventure to the EFMD Marcom, External & Alumni Relations Conference

bike riding

Adam Mitchell, the Marketing Manager for Lancaster University Management School, explains how he will attend the conference sustainably. Reprinted with permission from The Pentland Centre for Sustainability in Business and Lancaster University website.  Greenhouse gas emissions from travel constitute 27% of emissions in the United Kingdom (UK Government, 2019) and also makes up a large…

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