In October 2024, the Global Enrolment Benchmark Survey surveyed 365 institutions from 66 countries about enrolment trends, issues faced by students and initiatives expected over the next 12 months. The results varied widely by region.

Percentage of institutions that see these initiatives as very likely over the next 12 months

✂️Budget cuts

22% of institutions surveyed saw Budget cuts as very likely in the next months. 60% of Canadian institutions and 32% of UK institutions thought budget cuts were very likely.

🌍Diversification into new markets

Diversification into new markets emerged as the most universally anticipated strategy. 37% of the institutions surveyed see Diversification into new markets as very likely over the next months.

💻Expansion of online programmes

22% of the institutions surveyed see the Expansion of online programmes as very likely over the next months. 39% of institutions surveyed in African countries predicted the Expansion of online programmes in the next months.

🤖Increased use of Artificial intelligence

 21% of the institutions surveyed see the Increased use of Artificial Intelligence for student recruitment and enrolment management as very likely over the next months. The highest proportion of institutions expecting the increased use of AI were in African countries (39%) and Asian countries (38%)

📚Large changes to programmes

17% of the institutions surveyed see Large changes to programmes as very likely over the next months. 40% of Canadian institutions surveyed anticipated large changes to programmes.

🎯More aggressive enrolment goals

31% of the institutions surveyed see More aggressive enrolment goals as very likely over the next months

🛑Staffing cuts

10% of the institutions surveyed see Staffing cuts as very likely over the next months. This includes 27% of Canadian institutions and 23% of UK institutions.

🌍Download the report to discover what 365 institutions are revealing about global enrolment trends across the world.