It’s the people that make a business school

The Business of Branding report provides data, insight and analysis to help schools improve their branding and marketing activity, understanding what differentiates them from competitors, perceptions of international study destinations and how best to meet student, staff and corporate demands. It’s difficult at present to think the future of business education is about technology and…

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Mastering tomorrow – what will business and students demand next?

tomorrow's masters report

There’s no doubt about the popularity of Masters degrees. Last year GMAC found that year-on-year applications had risen by 14.3% compared with 5.4% and 5.6% in the two previous years. The new Tomorrow’s Masters report, published by CarringtonCrisp and EFMD, found more of the same, with 55% more likely to pursue a Masters than they…

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Are you making it hard for journalists to say “yes”?

Securing positive press coverage for your business school is a smart way to build your reputation. It can help you increase awareness, support SEO, reach new audiences, and build trust through third-party endorsement. But when you are under pressure to get coverage, it can be tempting to rush into ‘volume’ tactics. These include pushing out…

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Investigating Online Student satisfaction: causes and impacts

online learning

How student-driven is your institution? The e-learning industry is expanding rapidly, especially following Covid-19 and the necessity of switching to remote learning for many schools. Being student-driven and market-oriented is key to gaining a competitive advantage for today’s online distance learning. The author designed a study to add to the collected wisdom in this area,…

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Call for Chapters: The Internationalisation of Higher Education

You are invited to submit a chapter proposal for a new anthology on the internationalisation of higher education.  Chapter proposals (maximum 1000 words) may be submitted in PDF format directly to John D. Branch at jdbranch@umich.edu, on or before Sunday, 23 May 2021. About the anthology The internationalisation of higher education might be considered as…

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Time to engage the boomerang learner

Alumni Matters 2020 CarringtonCrisp_EFMD

Many articles in recent months have asked ‘What is the future of business education?’, but perhaps they should ask ‘Who is the future of business education?’  The new Alumni Matters report from CarringtonCrisp and EFMD Global provides some pointers. Engagement with alumni is not as strong as it might be, only 17% of the respondents…

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Achieving successful external engagement in the face of budget, staff and strategic challenges

Lack of budget, absence of strategy, shortage of staff and short-term thinking are the top challenges faced by professional services staff in business schools from a new report published by Roe Communications, CarringtonCrisp and EFMD Global. The report provides insights into the biggest challenges (pre- and post-COVID), the skills needed, budget expenditure and the channels…

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How business schools maintain impact during the pandemic

How are business schools managing their impact during the Covid-19 pandemic? We invite all deans to take part in the survey and learn more! The comprehensive Business School Impact System (BSIS) assesses an institution’s impact based on seven dimensions and helps institutions set new strategies and communicate clearly with their stakeholders. The current situation, however,…

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