Search results for: "Stephanie mullins"
How should business schools share their rankings?
How can rankings results be communicated effectively? Account Director Stephanie Mullins, from specialist business education PR consultancy BlueSky Education, shares her thoughts on best practice and avoiding common mistakes. Little more than a month goes by without a new business school league table being released. From the likes of the Financial Times, QS, Forbes, the…
Read MoreWhy the Dean is the Secret Weapon to Building a Business School’s Brand
How can the head of a business school rocket an institution’s public image to prominence? Account Director Stephanie Mullins, from specialist business education PR consultancy BlueSky Education, shares her thoughts. Business school Deans have an extensive and complex role in the anatomy of their institution, but the contribution crafting their public image can make to…
Read MoreHow business schools are targeting new markets in search of applicants
Is quantity better than quality? Not always when it comes to student applications says Stephanie Mullins, Associate Director at specialist business education PR consultancy, BlueSky Education. She explores how business schools are reaching new applicants. As many business schools examine their application numbers, it’s easy to see why more and more are considering including new…
Read MoreBusiness school expansions boom
At a glance, business schools might seem like stationary entities. From a distance, it might seem that these institutions rarely change, let alone grow. Upon closer inspection, however, business schools are, quite frankly, some of the fastest-evolving organisations out there. Business education PR experts Stephanie Mullins and Jonny Stone from specialist communications consultancy BlueSky Education take a…
Read MoreIs there a cost-of-studying crisis? Business education provides financial aid
In an effort to prevent student dropouts, address the cost-of-living crisis and see how institutions are practising what they preach, Stephanie Mullins and Alexandre Lopez from specialist business education PR consultancy BlueSky Education take a look at the financial support available within business education. Students must be able to afford the likes of rent, study…
Read MoreHow business schools bolster the healthcare sector
Since the beginning of the Covid-19 pandemic, the difficulties and challenges global healthcare systems face have become more evident. Some business schools are addressing these challenges by offering business and management education aimed specifically at those working within the healthcare sector. Specialist PR consultants Stephanie Mullins and Kyle Grizzell from specialist public relations consultancy BlueSky…
Read MoreWhy stewardship is now at the forefront of business education
Business schools play an important role in educating the leaders of our future, in fact, they are perfectly positioned to influence issues like sustainability. Business education PR experts Stephanie Mullins and Kate Mowbray from specialist consultancy BlueSky Education take a closer look at how graduates should become “stewards of the future of humanity and the earth”. …
Read MoreThe importance of sharing academic research with the media
Academics and journalists both seek to communicate the truth through their writing. Communications experts Stephanie Mullins and Jamie Hose from specialist PR consultancy BlueSky Education explore how researchers and reporters should be close partners, striving for the same goal in different mediums, yet for many members of faculty in higher education institutions interacting with the…
Read MoreStudying business in the Nordics
Why are so many people seeking business education in the Nordics? PR experts Stephanie Mullins and Kyle Grizzell from specialist consultancy BlueSky Education explore further. The Nordics are a geographical and cultural region situated within Northern Europe and the North Atlantic, including these five countries: Denmark, Finland, Iceland, Norway, and Sweden. These five countries frequently…
Read MoreWhy business schools are ideally positioned to address the convergence of business and technology
Vittorio Chiesa, Chairman at POLIMI Graduate School of Management, tells Stephanie Mullins and EFMD Global why business schools are so well placed at the intersection of business and technology. Here’s what he said: Technology is a major engine of change, and digitalisation infiltrates across all sectors – sustainability, healthcare, finance, the list goes on. In…
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