We are pleased to announce that Masters’ Union has successfully completed the Business School Impact System (BSIS) assessment process and has been granted its first BSIS label.

The BSIS evaluation team identified several key strengths at Masters’ Union, including its strong industry integration, entrepreneurial and educational impact, measurable regional contributions, and expanding global presence.

Addressing the school’s achievement, BSIS Director François Bonvalet remarked:

“We congratulate Masters’ Union on earning its first BSIS label, recognising how the school has, in a short time, built strong regional and national foundations while maintaining a clear global outlook—a balance that sets the stage for lasting and meaningful impact.”

Masters’ Union

Masters’ Union, located in Gurugram, India, has established itself as a distinctive institution through its industry-integrated teaching model and emphasis on experiential learning. Founded in 2020, the school offers undergraduate and postgraduate business management programmes focusing on entrepreneurship, technology, and innovation.

Its model integrates over 200 business practitioners and visiting faculty, alongside robust mentorship and start-up incubation support. With a strong emphasis on real-world impact, students gain hands-on experience through its outclass program, live projects, venture creation, and career training.

The EFMD BSIS review team was notably impressed by Masters’ Union, recognising it as a dynamic, entrepreneurial, and innovative institution whose influence has expanded well beyond its short history.

Entrepreneurial and educational impact

At the heart of Masters’ Union’s value lies its entrepreneurial orientation. The school has cultivated a robust ecosystem that supports start-up creation through initiatives like the dropshipping challenge, creator challenge, Venture Initiation Programme (VIP), the Founder’s Fellowship, and the student-run ₹5 crore Masters’ Union Investment Fund (MUIF). This practical ecosystem has resulted in the creation of 13 start-ups and 48 new jobs in the impact zone within the past year—an impressive outcome for a recently founded institution.

Masters’ Union demonstrates a strong educational impact. With 91% of its students coming from outside the region, the school contributes to a net talent inflow into Gurugram. Its programmes, grounded in “learning by doing,” have resonated with both students and employers. Almost 100% of students secure employment before graduation, and graduates see a threefold increase in salary (post completion of the programme), reflecting the school’s real-world relevance and rigour.

Financial, societal, and reputational dimensions

Masters’ Union’s financial footprint is equally noteworthy. With a combined direct and indirect financial impact of approximately ₹2.44 billion and a total induced impact of over ₹8.5 billion (about €89.8 million), the school significantly contributes to the regional economy. The team praised Masters’ Union’s healthy business model, its strategic scholarship system (supporting 50% of students), and its careful cost management.

In terms of intellectual impact, Masters’ Union integrates its research focus with teaching and practice, especially in areas such as artificial intelligence, sustainability, and digital innovation. While its research portfolio is still emerging, Masters’ Union shows promise, particularly through its public events and alignment with the Sustainable Development Goals (SDGs).

Masters’ Union’s societal engagement was another standout. The school integrates CSR and sustainability throughout its research, teaching, and operations. Initiatives including tree planting drives, inclusive scholarships, and diversity-focused recruitment exemplify its commitment to ethical leadership and social responsibility.

The school’s image impact has grown rapidly. It enjoys a high media profile, extensive social media presence, and national visibility through events, competitions, and partnerships. The Vice President of India’s presence at Masters’ Union’s convocation ceremony is a testament to its growing national significance. Masters’ Union is also positioning itself internationally, with an impressive international recruitment footprint, accreditation efforts, global immersion programmes, and faculty drawn from top international institutions.

Lastly, Masters’ Union has integrated itself into the regional ecosystem by partnering with major organisations like PwC and the Delhi University School of Open Learning. It mobilises an extensive network of industry professionals as adjunct faculty—216 in total, with 51 from the Gurugram region—bringing industry insight directly into the classroom.

These integrated strengths—entrepreneurial spirit, educational innovation, measurable economic and social contributions, and a rapidly growing brand—collectively justified awarding the BSIS label to Masters’ Union School of Business.

Pratham Mittal, Founder of Masters’ Union, commented:

“The BSIS process has been a valuable exercise in objectively assessing and articulating the multifaceted impact of our institution across economic, societal, and international dimensions. The structured framework and constructive engagement with the BSIS team enabled us to identify both our key strengths and areas for strategic enhancement. It has reinforced our commitment to evidence-based improvement and meaningful engagement with our ecosystem.”

About BSIS

The Business School Impact System (BSIS) is the first comprehensive impact assessment tool for business schools, covering more than 130 indicators across seven dimensions of impact. It provides a tailor-made data collection system for monitoring, assessing, and developing the impact of business schools.

The BSIS process involves the definition of the impact zone and institutional scope, data collection, impact assessment, and the report with recommendations for future development. Demonstrating the school’s impact on internal and external stakeholders, the system serves as a communication and negotiation tool externally and fosters an impact culture within the school. Schools that undergo BSIS are awarded the BSIS Label for a three-year period.

• There are currently more than 90 schools across 25 countries that have received the BSIS label.
• To learn more about the impact assessment system, please visit the BSIS website or contact Julie Comte.

What is it like for schools to undergo the BSIS process? Discover the compelling journey of Blanka Cimcioch, International Accreditations Coordinator at Poznań University of Economics and Business, as she shares her insights on navigating the BSIS process, highlighting the challenges, seizing the opportunities, and reaping the rewarding results it has yielded. Read more.

For additional insights, announcements and perspectives, please visit the conversation on BSIS.